Finally, The Internet As Intended.

The USAToday.com today launched a redesigned site flush with participatory features. Kinsey Wilson and John Hillkirk, the executive editors, have a great message about the paper’s mission and how embracing these new social features will help enhance the way it creates and delivers the news.

Our website has a new look. But the real change is in the approach, not the appearance.

…In many ways, it is an extension of the mission we set for ourselves nearly 25 years ago when the newspaper first launched: to present the news of the day in a concise, accessible, even entertaining fashion that was, above all, respectful of the reader.

But it is a mission recast for an era in which readers are inundated with information, have little allegiance to a single news source, struggle to assess the credibility of what they read and have the capacity to share their own insights with a wide audience.

Wow. Quite a message. Kudos to USA Today for seeing the writing on the wall and making a decisive statement on the future of news.

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